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PPC & Paid Ads
Revenue Per Click.

Google Ads, Meta Ads, and LinkedIn campaigns managed for conversion β€” not just clicks. ROAS-focused paid media management.

Get Started β†’ Book Free Call
πŸ’°
PPC & Paid Ads
βœ“ Google Ads
βœ“ Meta Ads
βœ“ LinkedIn Ads
βœ“ eCommerce Ads
βœ“ Analytics & Attribution
What's Included

Everything in our ppc & paid ads service

πŸ”
Google Ads

Search, Shopping, Performance Max

βœ“ Search campaign architecture
βœ“ Shopping feed optimisation
βœ“ Performance Max setup
βœ“ Negative keyword management
πŸ“˜
Meta Ads

Facebook & Instagram campaigns

βœ“ Audience research & segmentation
βœ“ Creative A/B testing
βœ“ Retargeting funnels
βœ“ Meta Advantage+ campaigns
πŸ’Ό
LinkedIn Ads

B2B demand generation

βœ“ Sponsored Content & InMail
βœ“ Lead Gen Form campaigns
βœ“ Account-based targeting
βœ“ LinkedIn Insight Tag setup
πŸ›’
eCommerce Ads

Shopping & conversion campaigns

βœ“ Google Shopping optimisation
βœ“ Dynamic product ads
βœ“ Cart abandonment retargeting
βœ“ Cross-channel attribution
πŸ“Š
Analytics & Attribution

UTM, GA4, conversion tracking

βœ“ GA4 conversion event setup
βœ“ UTM framework design
βœ“ Multi-touch attribution
βœ“ ROAS reporting dashboards
🎨
Creative Strategy

Ad copy and visual direction

βœ“ Headline A/B testing
βœ“ Creative performance analysis
βœ“ Landing page alignment
βœ“ Video ad scripts
3.2x
Avg ROAS Delivered
4.9β˜…
Rating
$5M+
Ad Spend Managed
-40%
Avg CPA Reduction
Multi-Platform
Google Β· Meta Β· LinkedIn
Recent Work

Projects that speak for themselves

πŸ“ˆ
DTC eCommerce
Β£15k/mo β†’ 3.4x ROAS in 60 Days

Full account restructure, audience segmentation, and creative testing delivered measurable ROAS growth.

Google AdsMeta AdsCreative Testing
πŸ’Ό
B2B SaaS
Enterprise LinkedIn Lead Gen

Cost per qualified enterprise lead reduced by 74% through precise ICP targeting and message testing.

LinkedIn AdsAccount-BasedLead Gen
πŸ“±
mobile app
App Install Campaign Scale

Scaled Meta app install campaigns from 500 to 8,000 installs/month while maintaining a Β£0.80 CPI.

Meta AdsApp CampaignsCreative Scale
Our Process

How we deliver

A transparent process with no surprises.

01
Account Audit
Week 1

Analyse existing campaigns, identify waste, and find quick wins. New accounts get competitor and keyword research.

02
Strategy & Structure
Week 1

Campaign architecture design β€” account structure, bidding strategy, audience segmentation, and budget allocation.

03
Creative Development
Week 1–2

Ad copy, headlines, and visual creatives across all formats. A/B testing built in from day one.

04
Campaign Launch
Week 2

Careful launch with conservative bids, daily monitoring, and rapid iteration in the first two weeks.

05
Optimisation Sprints
Week 3+

Weekly bid adjustments, negative keyword expansion, audience refinement, and creative rotation.

06
Reporting & Scale
Monthly

Monthly performance reviews with ROAS analysis, attribution reporting, and scaling recommendations.

Tools & Platforms

The tools we use every day

TOOLS
Advertising
Google Ads
Meta Ads Manager
LinkedIn Campaign Manager
Microsoft Ads
TOOLS
Analytics
Google Analytics 4
Triple Whale
Northbeam
Looker Studio
TOOLS
Creative
Canva Pro
Adobe CC
Figma
Motion Array (video)
TOOLS
Automation
Google Smart Bidding
Meta Advantage+
Supermetrics
Zapier
Why Nexcode

Why businesses choose our creative team

🎯
No Wasted Spend

We start by eliminating wasted budget β€” bad match types, irrelevant audiences, and poorly structured campaigns.

πŸ“Š
ROAS-Focused

We optimise for revenue and profit, not just clicks and impressions. Every decision ties back to your business goals.

πŸ§ͺ
Always Testing

We run at least 3 ad variations simultaneously at all times. Losing variants get cut; winners get budget.

πŸ“ˆ
Transparent Reporting

Weekly Slack updates and monthly deep-dive reports with spend, revenue, ROAS, and next actions.

Client Reviews

What clients say about our creative work

"

We were burning Β£15k/month on Google Ads with a 0.9x ROAS. Nexcode restructured everything in week one, cut our CPA by 52%, and had us at 3.4x ROAS within 60 days. Best marketing hire we have made.

JC
James Cole
CMO, DTC Brand
β˜…β˜…β˜…β˜…β˜…
Verified Review
β˜…β˜…β˜…β˜…β˜…

"LinkedIn lead gen campaign for our enterprise SaaS. Cost per qualified lead dropped from Β£340 to Β£89 in 6 weeks. Pipeline exploded."

SP
Sarah P.
Head of Demand Gen, SaaS
β˜…β˜…β˜…β˜…β˜…

"Meta campaign for our app launch. 2.1x ROAS in week 1, scaled to 3.8x by month 2. The creative testing framework they built is something we now use across all channels."

AT
Alex T.
Growth, mobile app
Pricing

Transparent PPC pricing

Fixed-price packages with clear deliverables. No retainer surprises.

PPC Starter
$1,200/mo + 10% spend

Up to Β£5k/month ad spend. Google or Meta, one platform.

βœ“Campaign setup & structure
βœ“Up to Β£5k ad spend managed
βœ“3 ad creative variants
βœ“Weekly performance monitoring
βœ“Negative keyword management
βœ“Monthly report
Get Started β†’
Most Popular
PPC Growth
$2,500/mo + 8% spend

Up to Β£20k/month. Multi-platform with full creative support.

βœ“Multi-platform (Google + Meta)
βœ“Up to Β£20k ad spend managed
βœ“Weekly creative refreshes
βœ“Conversion rate optimisation
βœ“GA4 + attribution setup
βœ“Bi-weekly strategy calls
Get Started β†’
PPC Enterprise
$5,000/mo + 6% spend

Enterprise campaigns with dedicated strategist and full creative team.

βœ“Unlimited platforms & spend
βœ“Dedicated PPC strategist
βœ“Full creative team included
βœ“Custom attribution modelling
βœ“Weekly executive reports
βœ“Phone support & Slack access
Get Started β†’
Need a custom package? Talk to us β†’
FAQ

PPC
questions

Common questions before you start.

Talk to Us β†’
What ROAS can we expect?+
ROAS depends heavily on your industry, margin, and funnel. eCommerce clients typically see 3–6x ROAS within 90 days. B2B lead gen is measured by CPL and pipeline contribution. We set targets in the discovery call based on your economics.
Do you manage Meta and Google together?+
Yes β€” cross-channel management is where we add the most value. Unified reporting across Google, Meta, and LinkedIn lets us see the full customer journey and allocate budget where it drives the best marginal return.
Related Services

Often paired with ppc & paid ads

πŸ”
SEO
Learn more β†’
🌐
Web Dev
Learn more β†’
πŸ›’
eCommerce
Learn more β†’
πŸ“Š
Analytics
Learn more β†’

Ready to get started with ppc & paid ads?

Free discovery call Β· 24hr proposal Β· Fixed-price quote.

Start Your Project β†’